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The world is coming together for the game we love. Let’s make sure all children and teens are safe!
Whether you’re there to watch the game, work, or welcome travellers — be aware, trust your instincts, and share your concern if you think a child may be at risk. Your actions can help protect children from sexual exploitation.
Select if you’re a traveller or part of a business, and find out how you can make a difference.
Campaign Materials
Please enter your details to access materials and stay in touch about our campaign.
Travellers:
Businesses:
If Something Feels Wrong – Trust Your Instincts
You don’t need to be certain when something feels off. It’s often your instincts recognising when a child or young person might need help.
Look out for:
Adults offering money, gifts, or alcohol to children.
Children appearing fearful, disoriented, or under the influence.
Inappropriate interactions between adults and children.
Remember:
Any child – girls, boys, and teenagers – can be at risk.
Every child behaves differently when uncomfortable or scared.
Sexual exploitation of children and youth can happen anywhere — stadiums, hotels, restaurants, taxis, airports, or shopping areas.
If you see something concerning:
Note WHAT happened, WHO was involved, and WHERE it occurred
Click below to share through local reporting channels
United States
Canada
Mexico
Number
About
1-800-THE-LOST (1-800-843-5678)
National Center for Missing & Exploited Children (NCMEC)
FIFA’s Reporting Portal to report concerns in direct relation to FIFA’s activities and events.
Join the #WeProtectChildren Campaign
This FIFA World Cup, get to know hotlines or organisations that can help to report suspected exploitation of children and teens. Ask hotels, accommodation, transport, and other service providers if they have child protection measures in place. Recognise businesses that are already making a positive change, such as Members of The Code, and encourage other businesses to act.
Download our campaign materials below and share them on your social media pages. As a traveller and customer, you can influence change for children.
Download Materials
Take the Lead in Protecting Children and Youth
When millions of visitors arrive for the World Cup, busy tourism spaces can be misused to exploit children. By staying alert and knowing what to look out for, your business can help stop this and reduce risks to your company. Protecting children also protects your business.
Whether you run a hotel, private accommodation, restaurant, bar, airline, taxi service, or shop, your team is on the front line of child protection.
Every staff member, every customer interaction, every observation can make a difference.
Join the #WeProtectChildren Campaign
Download and share our free campaign materials to show your business is part of the team.
Want to display your logo on our page as a supporter of child protection? Email us here: communications@ecpat.org
Inspire your staff to spot warning signs and know how to respond.
Access campaign materials here
Be Part of a Movement of Responsible Businesses
Take your commitment further and make child protection part of your business’ DNA.
Join The Code, a global initiative that helps travel and tourism companies take concrete action to protect children. As a member, your business will:
Receive practical tools and training materials to identify and prevent child sexual exploitation.
Be part of a global movement of leaders in responsible and sustainable tourism.
Join an international network of businesses protecting children worldwide.
Protect Children. Join The Code.
Preventing sexual exploitation is possible.
This FIFA World Cup, join travellers, businesses, and communities in keeping children safe.
